What is a "Privacy Concerns"? The Most Authoritative Explanation.
Are You concerned about data privacy?
There has always been a subset of people voicing their concerns around data privacy. We’ve seen privacy advocates raising their concerns in the 1990s against companies like Lotus MarketPlace: Households and DoubleClick. The former had 30,000 people out of 120 million opt out of its database in 1990.Why are consumers so concerned about privacy?
That’s a huge jump when compared to the 0.01% of consumers who opted out of the Lotus database. A big reason for the jump in privacy concerns is primarily a result of consumers becoming more aware of how companies are using their data. Consumers previously did not fully grasp the amount of their personal data that companies were collecting.Is your data privacy policy a weak spot?
The more data you produce, store, and share, the more likely it is that you’ll encounter data privacy issues. As such, you should consider each piece of new data as a potential weak spot in your privacy policies. Any preventative software or procedure should address specific privacy concerns at scale.How do Americans handle privacy policies?
How Americans handle privacy policies: Core parts of the current system of data collection and privacy protection are built on the idea that consumers are given notice about how firms collect and use data and ask for their consent to having their data used that way.
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